Photography is a key element for any creative business but hiring a photographer might not be an option for many reasons. Sam Laffey and Nathan Shaulis of Porter Loves are experts on this complex topic and will spend an hour discussing some strategies and tools for creating your own photography. Strategies For Stellar Product Photography On Any Budget PDF is password protected: iLoveM8C@mera REGISTER

Thursday, February 25, 2021 | 6:00 p.m. - 7:00 p.m.  Conclude Black History Month with a discussion on representation in design and the national maker community. This is a dedicated conversation, facilitated by the Carnegie Museum of Art (CMOA), on paving pathways for Black craftspeople today. Join in on this panel discussion with makers and designers as they talk about the work, challenges, and importance of creating accessible entry points and visibility for Black creatives. This Design in Conversation was…

In this webinar, Madeline Farina, a freelance marketing consultant who specializes in small businesses, will explain why understanding your target customer is one of the most important steps you can take to get your marketing efforts to the next level. Knowing your target customer helps you think smart with your marketing budget and allows you to build a brand that they will be loyal to. With experience working at the corporate level as well as with small local startups, Madeline…

A monthly meeting of the peer participants of the ORIGINS Business Coaching Program to review coaching materials, discuss business, and get feedback from other business coaching participants.

This Get Legit webinar is lead by Alecia Dawn, a Pittsburgh-based creative entrepreneur with a wide range of experience including non-profit management, owning a small business (YOGAMOTIF), and teaching. For this webinar, Alecia is combining content from the two E-Commerce videos she developed for the CBA (available to view in our Resources Section at the bottom of the page) and will discuss the fundamentals of creating an E-Commerce store for your business. There will be time for questions from the audience at…

So now you have good bookkeeping practices, a solid legal foundation, a fully functioning e-commerce store, and great marketing collateral with your own photography. What next? To round out our Get Legit webinar series, Nisha Blackwell, Founder of Knotzland and Program Coordinator/Business Coach for the CBA’s ORIGINS Program, will discuss how you can take all of the business fundamentals you’ve built upon over the last few months and develop solid strategies to both stabilize and grow your business. Setting growth goals, identifying resources and supports, setting benchmarks,…